Learn what beauty influencer marketing is and find out what makes a beauty influencer campaign successful. Plus, discover the impact of current industry trends.

Learn what the most important metrics and KPIs are for influencer marketing reporting and understand how to make sense of them to understand performance.

Retail merchandising isn’t just an in-store activity in today’s social media-driven world. Learn how to adapt your strategy to include influencers.

Learn how content moderation helps brands maximize the impact of their user-generated content campaigns by establishing a consistent and authentic brand image.

Micro-influencers benefit from a more authentic online presence that helps them establish more engaged audiences. Learn how that benefits your brand promotions!

Agencies support micro influencer campaigns by helping them find partners, create a strategic plan, and manage the campaign. Here’s everything you need to know.

Influencer marketing KPIs help you gauge how successful your influencer campaign is. Learn what KPIs are important to consider and how to measure them!

An influencer brief outlines all of the important information creative partners need for a successful campaign. Start with our free template to create your own!

Is influencer marketing dying? Definitely not. But with audiences craving authenticity, micro and local influencers now rule social media platforms like Instagram.

Learn what the most common types of user generated content are and see successful examples for each type to learn what sets good UGC apart from the rest.

Ask micro influencers these 8 questions before partnering with them for your campaign. Or, work with Hummingbirds and get matched with local influencers!

Learn how to create an unboxable influencer seed kit that will excite social media users. Plus, take a look at a few inspiring campaigns.

Learn how content seeding helps you level up your distribution efforts by leveraging influencer networks to expand reach and maximize the impact of content.

Learn what product seeding is, find out how it works, and understand why it’s a beneficial marketing strategy for CPG brands!

When brands look for creative partnerships they use UGC apps to find creators. If you aren’t on those apps, you could miss out on partnership opportunities.

A good consumer packaged goods (CPG) marketing strategy helps brands build awareness and drive sales. But the best strategies rely on creative partnerships.

Learn why influencer seeding is still a good marketing tactic and get advice on how to drive brand engagement and awareness with influencer gifting.

Learn why social media is an important part of CPG marketing and see how brands use their online presence to boost awareness and drive sales!

Take a look at some of the best CPG marketing campaigns we’ve seen and learn why they were successful so you can emulate them in your future campaigns!