build real brand love with real pet people

Our platform makes it easy to work with real, everyday creators who discover your products in their favorite retailers and share them with their communities—right where your pet brand wants to grow.

pet cpg brands we’re working with

HUMMINGBIRDS ARE 90% WOMEN ⚫️ 75% AGES 24-45 ⚫️ 50% PARENTS

HUMMINGBIRDS ARE 90% WOMEN ⚫️ 75% AGES 24-45 ⚫️ 50% PARENTS

check out our UGC

customer love

“Everyone says, ‘Thank God we have Hummingbirds.’ It’s just so easy—so comfortable—for us to hop into. Our campaign lead is always on it, bringing creative ideas without us having to ask. That level of energy and care is a huge differentiator.”

“The quality of content has been incredible. We’re seeing fully ad-ready assets from nano creators—something I couldn’t say five years ago. What used to be unusable is now showing up in our organic pipeline and genuinely helping us scale.

“Because Hummingbirds is hyperlocal, we’re finally able to support our retail partners in ways traditional influencer campaigns can’t. And yes—we’ve seen a lift in-store. That’s why we keep coming back.”

- Maddie, The Honest Kitchen

how it works

  • Our birds create buzz where it matters most—right in your target cities. Whether it's launching in new retailers or boosting in-store visibility, we help move product off shelves with hyperlocal storytelling.

  • Review applications from everyday content creators for your campaign. Select the profiles that align with your target customer and campaign goals!

  • See authentic content for your brand deploy across social! Amplify the buzz and review the impact of these efforts!

EVERYDAY CONTENT CREATORS

EVERYDAY CONTENT CREATORS

everyday creators drive big impact

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PLACE-BASED IMPACT

Local influence in the cities you want to saturate

see how leveraging everyday content creators can drive results for your pet brand.