Experience Grand Rapids Activates Hummingbirds
Locals love experiencing all the great restaurants, shops, services and activities their community has to offer. Partnerships between tourism outlets like Experience Grand Rapids and Hummingbirds are the perfect way to do it! Experience Grand Rapids invited hummingbirds to participate in multiple creative events in the city and share about it with their friends and family!
about experience grand rapids
Experience Grand Rapids is the official destination marketing organization for Grand Rapids, Michigan whose mission is to, “create an exceptional community by sharing Grand Rapids with the world.” Their primary goal is to market the city and surrounding suburbs by raising visitor awareness of the region’s products! In addition, they inspire tourism and conventions through multiple different marketing and sales strategies and community developments.
birds visit grand rapids destinations
Their Flights of Flavor campaign invited hummingbirds to indulge at one or two participating locations. Some options they had included:
flights of flavor was a hit
Whether they were participating or living vicariously through others’ content, locals loved this food and beverage experience! Many commented that they frequent the featured restaurant and others remarked that they couldn’t wait to try it. Some followers inquired about the Flights of Flavor event itself because they didn’t want to miss it.
Drive awareness and create buzz about your brand
Are you looking for ways to engage community members turned brand champions? Partnering with local content creators is an innovative way to market your brand and event and get real people to participate and share their experiences! To learn more about applying this to your brand, book a call!
