welcome to the blog
We’re so glad you’re here! Read on to learn local marketing strategies, influencer marketing, and check out exclusive interviews with various marketing professionals.
Brewing Change and Scaling Impact
In this week's discussion, Emily chats with Jarrhod ‘Rod’ Johnson, Co-Founder & Chief Values Officer at BLK & Bold, the specialty coffee and tea company that prioritizes domestic social impact. Rod joins Emily to share insights into the journey of creating a coffee company from scratch, highlighting the challenges and triumphs of scaling from Shopify to securing distribution in national retailers.
A Step-By-Step Guide To Creating An Instagram Geo Tag
Understand what geo tags are, learn how to create one on Instagram for your business, and get inspiration for other ways to engage locals on Instagram.
The Ultimate Guide to Local Influencer Marketing
Discover the rising impact of local influencers in successful marketing strategies.
Sourcing, Supply Chains, and Scaling from Scratch
In this week's discussion, Emily chats with Lucy Dana, CEO & Co-Founder of One Trick Pony, a delicious peanut butter brand made from Argentinian peanuts and Patagonian sea salt. Lucy walks us through the intricacies of sourcing peanuts, standing up an ecommerce arm and securing retailers across the country.
small business owner's guide to influencer outreach
Learn how to put your best foot forward when reaching out to influencers and make them excited about working with your small business.
8 ways to grow your small business using Instagram
Are you using Instagram for your small business? If your answer is ‘no,’ it’s time to start! We have 8 helpful tips on what to post, best practices for engaging with your followers, and more!
top social media platforms for small businesses
Creating content and posting on social media is a job in itself! We outlined which social platforms small businesses can use and how to use them.
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