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Chinet

Chinet partnered with Hummingbirds to celebrate summer entertaining with a fresh, American-inspired vibe. The campaign captured the essence of backyard BBQs, 4th of July picnics, and casual brunches with an effortless Americana flair — featuring relaxed, beautiful lifestyle content that positioned Chinet’s Classic line as the go-to choice for elevated disposable tableware.

July 2025
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Chinet
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23 Cities

🍽️✨ Summer Starts with Chinet: Easy Entertaining, All Season Long 🇺🇸🧺

Chinet has partnered with Hummingbirds across three creator campaigns to spotlight both their classic collection and new Chinet Crystal line in retailers nationwide. From festive Fourth of July gatherings to cozy fall tailgates, over 85 creators have shared authentic, real-life moments that showcase how Chinet helps bring people together—one plate at a time.

19

creators activated

38

pieces of licensed UGC

1,047

engagements

11,976

reel views

18.7

hours saved

From URL to IRL

Hummingbirds is a full service creator platform built for retail-ready F&B Brands.

Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.

Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.

Drive retail momentum without draining your team’s bandwidth

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