Pet brands

Built for how pet goods
are actually discovered

Show up where pet decisions are made: in local stores,
at the shelf, and through trusted pet parents.

Used by leading CPG brands

From first bites to lifelong loyalty, our platform helps pet food brands break through crowded shelves.

Pet parents don’t just buy food—they choose what feels right for their pets. They trust what they recognize, look for proof in real homes, and want to know a product is easy to find when it’s time to buy. Brands that win at retail show up seamlessly across the pet-parent journey.

Pet Brands Win When:

Products appear in authentic, in-home pet moments

Recognition and trust turn trial into loyalty

Availability at local retailers seals the decision

Hummingbirds helps pet brands show up naturally in all three.

Dig deeper into how pet brands win at the shelf

Download our free guide to see how everyday creators help pet brands turn real retail moments into demand, with campaigns from The Honest Kitchen, Rare Breed and more.

Designed for real pet retail challenges

Flexible use cases that support food brands at every stage of retail growth.

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Launch New Products & Recipes

Drive awareness and trial for new SKUs through everyday pet parents sharing first bowls, reactions, and in-store finds.

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Increase Trial & Repeat Purchase

Activate creators to purchase, experience, and talk about your product—fueling word-of-mouth that turns curiosity into loyalty.

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Stand Out in Crowded Categories

Build a consistent, authentic presence across local markets to stay top of mind in competitive aisles like kibble, treats, and wet food.

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH

“Hummingbirds has been a huge help for us. We're a small team, as a company, and especially on the social side. So being able to have these partners be a white glove service for us, be an extension of our social team to really help us find these vetted great creators has been super key.”

Mush Logo

Adrienne Dora

Sr. Social Media Associate, MUSH