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Made by Dentists

Made By Dentists partnered with Hummingbirds to spread the word that its premium toothpastes are now easy to find right in the toothpaste aisle at Target. Creators were encouraged to share their shopping experience and highlight how Made By Dentists brings professional-grade oral care to everyday routines with convenience and style.

August 2025
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Made by Dentists
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12 Cities

🪥✨ From Target Aisle to Brighter Smile – Made By Dentists at Target 🦷🫧

Made by Dentists has partnered with Hummingbirds across four creator campaigns to spotlight their oral care essentials in Target and on Amazon. From spooky Halloween smiles to everyday routines featuring their Kids Toothpaste, Toothbrush line, and Whitening Powder, over 100 creators have shared authentic UGC that’s helped brighten smiles and boost retail visibility nationwide.

15

creators activated

33

pieces of licensed UGC

283

engagements

12,015

reel views

16.3

hours saved

From URL to IRL

Hummingbirds is a full service creator platform built for retail-ready F&B Brands.

Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.

Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.

Drive retail momentum without draining your team’s bandwidth

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