Fareway Stores partners with hummingbirds
A good meal starts with great ingredients, and Fareway goes above and beyond to always carry the highest quality groceries! They activated hummingbirds near their stores to go shopping and share about their experience on Instagram.
about Fareway
Fareway is a family-owned grocery company that started in Boone, Iowa in 1938. They currently have over 12,000 employees and over 130 stores throughout Iowa, Illinois, Kansas, Minnesota, Missouri, Nebraska, and South Dakota. In every community they enter, they make sure to be an active, contributing member by engaging with local farmers, businesses, and charitable organizations.
It’s their, ‘...mission to provide the highest quality, freshest product available, while treating our customers like family and valuing our dedicated employees beyond measure.” The Fareway values are incredibly important and guide the decisions they make daily, big and small.
campaign perk
Selected hummingbirds received gift cards to shop at their local Fareway store.
hummingbirds love shopping at Fareway
And ‘love’ is putting it lightly! Multiple hummingbirds expressed how excited they were to have a Fareway store by them, and their followers mimicked the sentiment. The star of their shopping spree was definitely the meat and seafood counter. As one bird put it, “Their meat and seafood selections are what sea and land lovers dreams are made of.” The hummingbirds also were amazed by the extensive collection of spices and fresh produce.
drive offline sales with hummingbirds
Hyperlocal people called ‘hummingbirds’ are ready to experience and share your brand on social media. If you’re ready to activate digital word-of-mouth marketing, book a call with the Hummingbirds team today!
