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Free influencer briefing template (+ how to use it)
An influencer brief outlines all of the important information creative partners need for a successful campaign. Start with our free template to create your own!
Influencer marketing isn't dead — it's evolving
Is influencer marketing dying? Definitely not. But with audiences craving authenticity, micro and local influencers now rule social media platforms like Instagram.
3 popular types of user-generated content (+ examples)
Learn what the most common types of user generated content are and see successful examples for each type to learn what sets good UGC apart from the rest.
8 essential questions to ask a micro-influencer
Ask micro influencers these 8 questions before partnering with them for your campaign. Or, work with Hummingbirds and get matched with local influencers!
The Ultimate Guide To Influencer Seeding Kits
Learn how to create an unboxable influencer seed kit that will excite social media users. Plus, take a look at a few inspiring campaigns.
Everything you need to know about content seeding
Learn how content seeding helps you level up your distribution efforts by leveraging influencer networks to expand reach and maximize the impact of content.
Product seeding 101: What it is and how it works
Learn what product seeding is, find out how it works, and understand why it’s a beneficial marketing strategy for CPG brands!
The best UGC apps for content creators
When brands look for creative partnerships they use UGC apps to find creators. If you aren’t on those apps, you could miss out on partnership opportunities.
CPG marketing strategy 101: An introductory guide
A good consumer packaged goods (CPG) marketing strategy helps brands build awareness and drive sales. But the best strategies rely on creative partnerships.
The marketer's guide to influencer seeding
Learn why influencer seeding is still a good marketing tactic and get advice on how to drive brand engagement and awareness with influencer gifting.
3 Ways CPG Brands Drive Sales With Social Media
Learn why social media is an important part of CPG marketing and see how brands use their online presence to boost awareness and drive sales!
5 Best CPG Marketing Campaigns And What They Teach Us
Take a look at some of the best CPG marketing campaigns we’ve seen and learn why they were successful so you can emulate them in your future campaigns!
Influencers Are The Key To Modern CPG Marketing
Influencer marketing helps consumer packaged goods (CPG) companies expand their reach and attract new customers with compelling and authentic social proof.
Brand Ambassador Vs Influencer: What’s The Difference?
Understand the key differences between brand ambassadors and influencers so you can decide which type of partner is best for your brand!
A Guide To Working With User Generated Content Agencies
Learn about the pros and cons of hiring a user generated content agency and make an informed decision about if it’s the right investment for your business.
The Best Platforms for Influencer Travel Marketing
Influencers are great partners for DMOs. Learn how the right tools makes it easy to partner with creators who have influence in your locale!
Everything You Need To Know About Micro Influencers
Micro influencers have 10,000 - 50,000 followers. Read on to get answers to other common questions to learn who should partner with them (and when).
How To Find Influencers For Your Brand And Drive Engagement
Follow along with our guide to learn how to find influencers. Plus, get tips to ensure you partner with the best influencers for your brand.
Building Influence: The Path To Becoming A UGC Creator
Learn what it takes to become a UGC creator, including everything from establishing your account to building influence and finding branded partnerships.
4 Travel Marketing Trends To Know For 2025 And Beyond
Stay up to date with the latest trends in travel marketing and learn how to adjust your strategy to ensure you’re making the most of your marketing efforts.
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